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How to Audit Your Tags & Custom Fields

Clean and Organize Your FranFlow System

Over time, your system can become cluttered with too many tags and fields.

A regular audit helps keep your FranFlow account:

  • clean

  • organized

  • automation-ready

Start Here

👉 New to this? Read:

  • Tags vs Custom Fields

  • How to Create & Manage Them

Why Auditing Matters

Without regular cleanup:

  • duplicate fields appear

  • tags become inconsistent

  • workflows break or overlap

  • reporting becomes unreliable

When to Audit Your System

You should audit:

✔ After initial setup
✔ Every 30–60 days
✔ When things feel messy
✔ Before scaling workflows

Step 1: Audit Your Custom Fields

Review All Fields

Go to:

Settings → Custom Fields

Ask:

  • Do I still use this field?

  • Does this duplicate another field?

  • Is this already in FranTracker™?

What to Fix

✔ Remove duplicates
✔ Consolidate similar fields
✔ Rename unclear fields

Example Cleanup

Before:

  • Investment Range

  • Budget

  • Capital

After:

✔ Investment

Step 2: Audit Your Tags

Review All Tags

Look at:

  • Frequently used tags

  • Rarely used tags

  • Duplicate variations

What to Fix

✔ Remove duplicate tags
✔ Standardize naming
✔ Delete unused tags

🔎 Example:

Before:

  • No Show

  • No-Show

  • Missed Call

After:

✔ No Show

Step 3: Check Tag Purpose

Every tag should answer:

👉 “Why does this exist?”

If it doesn’t:

  • trigger a workflow

  • segment contacts

  • track behavior

👉 It likely isn’t needed.

Step 4: Review Workflows

Tags and workflows are connected.

Check:

  • Which tags trigger workflows

  • Whether multiple workflows use the same tag

  • If any workflows overlap or conflict

Fix:

✔ Remove unnecessary triggers
✔ Simplify automation paths

Step 5: Clean Up Contact Records

Spot Check Contacts

Open a few records and look for:

  • Too many tags

  • Conflicting data

  • Duplicate fields

Fix:

✔ Remove unnecessary tags
✔ Standardize field usage

Step 6: Align With FranTracker™

Confirm:

  • You are using synced fields correctly

  • You are NOT duplicating FranTracker™ data

Reminder

FranTracker™ fields = source of truth
Custom fields = supplemental only

Step 7: Re-Test Your System

After cleanup:

✔ Test workflows
✔ Test tag triggers
✔ Test filters and Smart Lists

Signs Your System Is Clean

✔ Clear, consistent tag names
✔ No duplicate fields
✔ Workflows trigger correctly
✔ Contacts are easy to filter
✔ Data feels organized

🪄 Best Practices:

✔ Review before creating new fields or tags

✔ Keep naming consistent

✔ Use fewer, more meaningful tags

✔ Audit regularly

Final Takeaway

👉 A clean system = a scalable system

The more intentional your setup, the more powerful FranFlow becomes.

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